Annual Cultural Programme
Orientation Programme for Freshers
Transformation begins with the Orientation Programme. The Orientation
Progamme is held when the new batch of students join the programmes.
Normally it spreads over a week with an Outbound Programme in the last day.
The key objectives of the Orientation Programme are:
• To expose students to the world of business
• To familarise with the systems and processes of the institute
• Inculcate the culture, values and lifestyle amongst the students
• Interaction with senior business executives from various industry
experts.

FORZA
on Institute's Foundation Day
Glamour, fun, fierce competition and friendship builds spirited enthusiasm
and passion as one experiences FORZA – Force, Zest, Attitude over the 2-day
event. It is celebrated by students, faculty and alumni on July 23-24 every
year. Over 1000 persons participated in the extravaganza. Corporates Walk,
in short Corp Walk, is the much-awaited event in the programme.
Crescendo @ Pune
 The 3-day annual cultural programme, Crescendo, gives a platform to
students of a large number of prominent colleges and B’Schools throughout
the country to participate in various competitive events like quiz, dance,
music, painting, various innovative games and fashion show. Usually on the
last day of Cresendo, some very prominent artists are invited to give live
performance. Some of the artists of earlier years are Atif Alsam, Sukhbir
Singh, Niraj Sreedhar, Javed Ali, Mohit Chauhan and Hard Kaur.
Fiesta @ Kolkata
 The two day inter-college fest, Fiesta, gets organized by ISB&M, Kolkata,
where students from other colleges in the city participate in various
competitive events to showcase their talents. On the last day of Fiesta we
invite musical bands to give live performance. Some of the artists of
earlier years are Indian Ocean, KK, Atif Aslam, Calcutta Blues and Insonmia.
Verve - intra-college undergraduate cultural

One day intra-college undergraduate cultural fest gets organized by ISB&M,
Kolkata. Students across all semesters participate in the various
activities to showcase their talents.
Independence & Republic Day Celebrations

Independence Day and Republic Day celebrations are held in each campus with
full dignity and honour. Flag hosting marks the ceremony followed by sports
and cultural events.
Annual Convocation

Annual convocation is held in each campus. During this solemn ceremony,
certificates are awarded to successful students on completion of their
programmes. Medals are given to outstanding performers of different
programmes. The Convocation Address and the Keynote speech are delivered by
high-profile dignitaries.
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